Privacy Policy
Our Commitment To Your Privacy
We understand that protecting your personal information is important. This Privacy Policy sets out our commitment to protecting the privacy of personal information provided to us, or otherwise collected by us, offline or online, including through our services, mylifejars.com.In this Privacy Policy we, us or our means SecureInfo Ltd, registered in England and Wales (company number 14468312), trading as My LifeJars.
This Privacy Policy commits to adhering to internationally recognized privacy standards, alongside compliance with the General Data Protection Regulation (GDPR) for EU residents, the Privacy Act 1988 (Cth), the Australian Privacy Principles, and the Privacy and Other Legislation Amendment Act 2024 Appendix 1 outlines the details of the additional rights of individuals located in the EU as well as information on how we process the personal information of individuals located in the EU.
We are committed to protecting your privacy and affirm that we do not sell any personal information of our users, irrespective of their location. This practice aligns with global privacy standards, including the California Consumer Privacy Act (CCPA), which provides specific rights to California residents regarding the access, deletion, and management of their personal information. For detailed information about your rights under the CCPA or any inquires regarding out data practices, please contact our Privacy Officer at support@mylifejars.com.
Any content that is uploaded and stored in your My LifeJars Account is encrypted. This turns any data into indecipherable text and will only be decrypted by us in order to:
- provide to courts, tribunals, regulatory authorities and law enforcement officers, as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise or defend our legal rights; and/or
- to investigate breaches of our Terms & Conditions, see “Prohibited Conduct”.
Personal information
The types of personal information we may collect about you when you sign up for an account and use our Services include:- your name;
- your contact details, including your email address;
- your credit card or other payment details (through our third party payment processor);
- your preferences and/or opinions in any feedback you may provide to us;
- details of products and services we have provided to you and/or that you have enquired about, and our response to you;
- your browser session and geo-location data, device and network information, statistics on page views and sessions, acquisition sources, search queries and/or browsing behavior;
- information about your access and use of our Services, including through the use of Internet cookies, your communications with our online Services, the type of browser you are using, the type of operating system you are using and the domain name of your Internet service provider; and
- any other personal information requested by us.
- images of you;
- your date of birth;
- your sensitive information;
- any information you choose to input into our Services, such as copies of your personal documents and details about your life such as your pet;
- additional personal information that you provide to us, directly or indirectly, through your use of our Services, associated applications and/or accounts from which you permit us to collect information; and
- any other personal information provided by you or a third party.
Collection and use of personal information
We may collect, hold, use and disclose personal information for the following purposes:- to enable you to access and use our Services, and associated applications;
- to allow you to share your personal information with other users via our Services;
- to contact and communicate with you about our Services;
- for internal record keeping, administrative purposes, invoicing and billing purposes;
- for analytics, market research and business development, including to operate and improve our Services and associated applications;
- to run My LifeJars & SecureInfo promotions and/or offer additional benefits to you;
- for advertising and marketing, including to send you promotional information about our Services and our not for profit partners’ services only;
- to comply with our legal obligations and resolve any disputes that we may have; and
- if you have applied for employment with us; to consider your employment application.
Disclosure of personal information to third parties
We may disclose personal information to:- third party service providers for the purpose of enabling them to provide their services, including (without limitation) IT service providers, data storage, web-hosting and server providers, marketing or advertising providers, professional advisors and payment systems operators;
- our employees, contractors and/or related entities;
- our existing or potential agents or business partners;
- anyone to whom our business or assets (or any part of them) are, or may (in good faith) be, transferred;
- credit reporting agencies, courts, tribunals and regulatory authorities, in the event you fail to pay for goods or services we have provided to you;
- courts, tribunals, regulatory authorities and law enforcement officers, as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise or defend our legal rights;
- third parties, including agents or sub-contractors, who assist us in providing information, products, services or direct marketing to you. This may include parties located, or that store data, outside of Australia; and
- third parties to collect and process data.
Where the disclosure of your personal information is solely subject to Australian privacy laws, you acknowledge that some third parties may not be regulated by the Privacy Act and the Australian Privacy Principles in the Privacy Act and if any such third party engages in any act or practice that contravenes the Australian Privacy Principles, it would not be accountable under the Privacy Act and you will not be able to seek redress under the Privacy Act.
How we treat personal information that is also sensitive information
Sensitive information is a sub-set of personal information that is given a higher level of protection under the Australian Privacy Principles. Sensitive information means information relating to your racial or ethnic origin, political opinions, religion, trade union or other professional associations or memberships, philosophical beliefs, sexual orientation, sexual practices or sex life, criminal records, health information or biometric information.- any sensitive information you choose to input into our Services; and
- any sensitive information which another user, including where applicable your nominated guardian, chooses to input about you into our Services.
Provided you consent, your sensitive information may only be used and disclosed for purposes relating to the specified purpose for which the sensitive information was collected, including to provide our Services to you.
Sensitive information may also be used or disclosed if required or authorized by law.
Our commitment to you
Your personal information will:- be processed lawfully, fairly and in a transparent manner by us;
- only be collected for the specific purposes we have identified in the ‘collection and use of personal information’ clause above and personal information will not be further processed in a manner that is incompatible with the purposes we have identified;
- be collected in a way that is adequate, relevant and limited to what is necessary in relation to the purpose for which the personal information is processed;
- be kept up to date, where it is possible and within our control to do so (please let us know if you would like us to correct any of your personal information);
- be kept in a form which permits us to identify you, but only for so long as necessary for the purposes for which the personal information was collected; and
- be processed securely and in a way that protects against unauthorized or unlawful processing and against accidental loss, destruction or damage.
Your rights and controlling your personal information
Your choice: Please read this Privacy Policy carefully. If you provide personal information to us, you understand we will collect, hold, use and disclose your personal information in accordance with this Privacy Policy. You do not have to provide personal information to us, however, if you do not, it may affect your use of our Services.Information from third parties: If we receive personal information about you from a third party, we will protect it as set out in this Privacy Policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have such person’s consent to provide the personal information to us.
Anonymity: Where practicable we will give you the option of not identifying yourself or using a pseudonym in your dealings with us.
Restrict and unsubscribe: To object to processing for direct marketing/unsubscribe from our email database or opt-out of communications (including marketing communications), please contact us using the details below or opt-out using the opt-out facilities provided in the communication.
Correction: If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant or misleading, please contact us using the details below. We will take reasonable steps to promptly correct any information found to be inaccurate, incomplete, misleading or out of date.
Complaints: If you wish to make a complaint, please contact us using the details below and provide us with full details of the complaint. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take in response to your complaint. You also have the right to contact the relevant authority in the country in which you are based.
Storage and security
We are committed to ensuring that the personal information we collect is secure. In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic and managerial procedures, to safeguard and secure personal information and protect it from misuse, interference, loss and unauthorized access, modification and disclosure.We cannot guarantee the security of any personal information as defined above, that is transmitted to or by us over the Internet. The transmission and exchange of personal information is carried out at your own risk. Although we take measures to safeguard against unauthorized disclosures of information, we cannot assure you that the personal information we collect will not be disclosed in a manner that is inconsistent with this Privacy Policy.
Google Drive Integration
If you choose to connect Google Drive as a cloud backup for your Life Jar data, this application accesses your Google account using thedrive.file permission scope. This means the application can only create, read, and update files that it has created in your Google Drive — it cannot access any other files or folders in your account.Your encrypted backup file (mylifejars-life-jar-backup.enc) is written directly from your browser to your own Google Drive. It does not pass through My LifeJars servers at any point. The file is encrypted with your My LifeJars master password before it leaves your device, meaning neither My LifeJars nor Google can read its contents.
My LifeJars does not store your Google credentials, Google account information, or Google access tokens beyond the duration of your browser session.
You can disconnect Google Drive access at any time by visiting your Google account at myaccount.google.com → Security → Third-party apps with account access.
Our use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy (https://developers.google.com/terms/api-services-user-data-policy), including the Limited Use requirements.
ICE Jar - Emergency Information and First Responder Access
The ICE Jar product allows you to store emergency information — including medical details, emergency contacts, and home access information — for use by authorised first responders in an emergency.
When a first responder scans your ICE Jar QR code, they are required to obtain a service-specific authorisation code from their control room before any information is displayed. Your information is only accessible to authorised emergency services personnel. You control what information is stored in your ICE Record and can update or remove it at any time.
The information stored in your ICE Record constitutes special category data under UK GDPR and GDPR, specifically health and medical data. We process this data solely for the purpose of enabling emergency access as configured by you. We do not use this data for marketing, profiling, or any other purpose.
Your ICE Record is stored on our secure servers and encrypted in transit and at rest. If you also use a Life Jar flash drive, a local copy of your ICE Record is stored on the physical drive and is protected by your master password.
Cookies and web beacons
We may use cookies on our online Services from time to time. Cookies are text files placed in your computer’s browser to store your preferences. Cookies, by themselves, do not tell us your email address or other personally identifiable information. However, they do allow third parties, such as Google and Facebook, to cause our advertisements to appear on your social media and online media feeds as part of our retargeting campaigns. If and when you choose to provide our online Services with personal information, this information may be linked to the data stored in the cookie.You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our online Services.
We may use web beacons on our online Services from time to time. Web beacons (also known as Clear GIFs) are small pieces of code placed on a web page to monitor the visitor’s behavior and collect data about the visitor’s viewing of a web page. For example, web beacons can be used to count the users who visit a web page or to deliver a cookie to the browser of a visitor viewing that page.
We may use Google Analytics to collect and process data. To find out how Google uses data when you use third-party websites or applications, please see www.google.com/policies/privacy/partners/ or any other URL Google may use from time to time. See cookie declaration.
Links to other websites
Our Services may contain links to other websites. We do not have any control over those websites and we are not responsible for the protection and privacy of any personal information which you provide whilst visiting those websites. Those websites are not governed by this Privacy Policy.
Children's Privacy, the UK Safety Online Act and Australian Online Safety
My LifeJars services may be used to create accounts for children under the age of 18, including a full Life Jar (with Health, Things, Messages and other jars) stored on a Life Jar flash drive and, where a parent or guardian chooses to enable it, synced to cloud storage.
We do not knowingly collect personal information directly from children. All accounts for children must be created and managed by a parent or legal guardian. By creating or managing an account on behalf of a child, you confirm that you have parental responsibility or legal authority to do so. The parent or guardian controls what information is stored, what is synced to cloud, and who has access.
In compliance with the UK Information Commissioner's Office Age Appropriate Design Code (Children's Code), we apply the following protections to records involving children: data minimisation (we collect only what is necessary for the purposes configured by the parent or guardian), no profiling, and privacy protective settings applied by default.
In Australia, we comply with the Privacy and Other Legislation Amendment Act 2024 and the Australian Privacy Principles as they apply to children's data. We are monitoring the development of the Children's Online Privacy Code currently being prepared by the Office of the Australian Information Commissioner (OAIC) and will update our practices when it comes into force. Australia's Online Safety Amendment (Social Media Minimum Age) Act 2024 does not directly apply to My LifeJars, however we recognise the direction of regulatory travel and apply equivalent protections by default.
If you believe a child's data has been submitted without appropriate parental consent, please contact us at support@mylifejars.com and we will remove the information promptly.
UK Users - UK GDPR
For users based in the United Kingdom, your personal information is processed in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. The Information Commissioner's Office (ICO) is the supervisory authority for data protection in the UK. You have the right to lodge a complaint with the ICO at ico.org.uk.
My LifeJars is registered with the ICO. Our registration reference is CSN4958265, renewable annually on 29 November.
Your rights under UK GDPR are equivalent to those described in Appendix 1 for EU users. To exercise any of your rights, please contact our Privacy Officer at support@mylifejars.com.
Amendments
We may, at any time and at our discretion, vary this Privacy Policy. We will notify you if we amend this Privacy Policy, by contacting you through the contact details you have provided to us. Any amended Privacy Policy is effective once we notify you of the change.
For any questions or notices, please contact our Privacy Officer at:
Email: support@mylifejars.com
My LifeJars is a registered trading name of SecureInfo Ltd, registered in England and Wales (company number 14468312).
Last updated: 1 June 2026
© SecureInfo Ltd. All rights reserved.
APPENDIX 1
ADDITIONAL RIGHTS FOR INDIVIDUALS LOCATED IN THE EU
Under the GDPR individuals located in the EU have extra rights which apply to their personal information. Personal information under the GDPR is often referred to as personal data and is defined as information relating to an identified or identifiable natural person (individual). This Appendix sets out the additional rights we give to individuals located in the EU, including how we process personal information lawfully, transparently and fairly. Please read the Privacy Policy above and this Appendix carefully and contact us at the details at the end of the Privacy Policy if you have any questions.
What personal information is relevant
This Appendix applies to the personal information set out in the Privacy Policy above. This includes any sensitive information also listed in the Privacy Policy above which is known as ‘special categories of data’ under the GDPR.
How we process personal information
We will process your personal information for our legitimate interest to allow you to access and use our website, to send you marketing content we think may be of interest to you, to contact you if you leave your contact details with us or if you otherwise initiate contact with us.
We will rely on performing a contract to process your personal information where we are preparing to enter into a contract with you or we are carrying out our obligations under a contract with you.
We will rely on a legal obligation to process your personal information where we are subject to a legal obligation.
If we need to rely on consent, we will ask for consent to process any of your personal information for that specific purpose before we process your personal information for that reason. If you are under 16, we will take reasonable steps to obtain your parent or legal guardian’s consent on your behalf.
Upon written request, we may provide you with a list of the third parties we use to process your personal information.
Data Retention
We will only retain your personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, whether we can achieve those purposes through other means and the applicable legal requirements.
In some circumstances you can ask us to delete your data: see ‘access, erasure and data portability’ below for further information.
In some circumstances, we may anonymize your personal information (so that it can no longer be associated with you) for analytics, research or statistical purposes in which case we may use this anonymized information indefinitely without further notice to you.
Data Transfers
The countries to which we send data for the purposes listed above may not have the same data protection laws as the country in which you initially provided the information. If we transfer your personal information to third parties in other countries: (i) we will perform those transfers in accordance with the requirements of applicable law; and (ii) we will protect the transferred personal information in accordance with the Privacy Policy, as supplemented by this Appendix.
Extra rights for EU individuals
Objecting to processing: You have the right to object to processing of your personal information that is based on our legitimate interests or public interest. If this is done, we must provide compelling legitimate grounds for the processing which overrides your interests, rights and freedoms, in order to proceed with the processing of your personal information.
Restricting processing: You have the right to request that we restrict the processing of your personal information if (i) you are concerned about the accuracy of your personal information; (ii) you believe your personal information has been unlawfully processed; (iii) you need us to maintain the personal information solely for the purpose of a legal claim; or (iv) we are in the process of considering your objection in relation to processing on the basis of legitimate interests.
Access, erasure and data portability: You may have the right to request details of the personal information we hold about you, or to request that we erase the personal information we hold about you, or that we transfer this information to a third party.
Rectification: If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant or misleading, please contact us using the details below. We will take reasonable steps to promptly correct any information found to be inaccurate, incomplete, misleading or out of date.
